Trek Project One Icon First Light

When Trek began in 1976, their mission was simple: Build the best Trek bikes in the world. Today, they have added to their mission: Help the world use the bicycle as a simple solution to complex problems. Trek. We believe in bikes. Trek Bicycle Corp is a bicycle and cycling product manufacturer and distributor under brand names Trek, Electra Bicycle Company, Gary Fisher, Bontrager, Diamant Bikes, Villiger Bikes and, until 2008, LeMond Racing Cycles and Klein. With its headquarters in Waterloo, Wisconsin, Trek bicycles are marketed through 1,700 dealers across North America, subsidiaries in Europe and Asia as well as distributors in 90 countries worldwide. If you wish to design your own Trek Bikes differ from the others, click here to find out more about TREK PROJECT ONE.